Archive for Archive for November, 2010
Just-Eat history: the first business plan
I often hear stories of companies being started based on a good idea drawn up on a napkin and no real business plan to document what will happen next. Maybe there is a back-at-the-envelope calculation of money needed the first 12 months, but there is none of the kind of business plans, that many of us [...]
Just-Eat testing new tools for market penetration
As an organisation Just-Eat is ambitious and offensive. So, the other day a few of us went out to test some of our new equipment that we want to support our market penetration plans: tanks! It is an ideal piece of kit: it moves fast, protects against competition, and can return fire from all angles. [...]