Archive for Archive for March, 2010
Office address and manipulation
In many companies the decisions that get people more emotionally involved than anything else is not the big strategies and visions, but issues like canteen food, who sits where and office moves. In the UK, Just-Eat.co.uk sit together with the various central Just-Eat functions (Tech, Prod. Mgmt., Fin & Acc, me, etc.) and that is [...]
Rugby and relationships
The other day I went with some of my colleagues to a 6-nations rubgy match in Cardiff. We invited a couple of Just-Eat partners with us to have dinner first, then see the match and have a bit of fun. It was the first rugby match I have ever seen live, and to see a 6-nations match [...]
Upping the TV factor in Denmark
It is not only in the UK we are building our consumer brand via TV. Actually it was Just-Eat.dk that as the first country on the planet promoted a portal for online takeaway via TV advertisement (link is to an English/Irish language version). It was first aired in June 2008 just when I started. I [...]